Welcome to Fruit Basket Review!
FruitBasketReview.com is dedicated to providing individuals and businesses with insider information about the fruit basket industry. After you review our site, you will be able to find the highest quality gourmet fruit baskets at the lowest prices.
Fruit Basket Industry Insider Information
After many years on the “inside” of the fruit basket industry, we can help you in making the best purchasing decisions. We scour the web for you to find the best edible fruit baskets available and discover valuable coupon codes to provide you discounts on your fruit gift baskets purchases. We've compiled decades of industry knowledge in to this website, so whenever you need to purchase a gift for Christmas, Thanksgiving, Father’s Day, Mother’s Day, or any holiday, remember to come to FruitBasketReview.com to begin your search.
Fruit Basket Manufacturers
First and foremost, you need to know that there are very few companies in the U.S. that actually manufacturer fresh fruit baskets. These companies are usually started by families that have been orchardists for many generations. These orchardists grow the apples, pears, and oranges, prepare the gourmet gift baskets, and then ship the gifts to your recipient. Orchadists who make fruit baskets also “cherry pick” the highest quality grades and largest fruit for their own gift baskets selling the rest to grocery stores. To get gourmet fruit baskets with the best fruit at the lowest prices, you want to buy your fruit gift baskets directly from these orchadists.
Online Gift Basket Websites and Drop Shipping
Secondly, many gifting websites will offer fruit baskets online, but they will have the manufacturer ship it directly to your recipient. This business arrangement is called Drop Shipping. Gift basket website owners like this concept because they can offer fresh fruit baskets to their clientele without having to make the gifts themselves. The manufacturers will give the gift basket company a significant discount off all the gifts they purchase on behalf of their customers. These volume discounts usually range from 25%-50% off the manufacturers retail price.
An unfortunate common practice is that these online gifting website will significantly markup the price of the fruit gifts over the manufacturer’s retail price. These online gift basket companies will turn around and sell a fruit basket for double their cost, a gift basket industry practice called “keystone pricing”. Purchasing directly from the companies that make the fruit gift baskets will help you avoid overpaying for your holiday gifts. Fruit gift manufacturers also often provide valuable discount coupon codes to reward their direct customers.
Florist Delivered Fruit Gift Baskets
Another delivery method we have seen in the industry is when edible fruit baskets are delivered through the florist network. Online gift basket companies simply put pictures of fruit baskets to sell on their website. When one is purchased, they send that order to the closest florist of the recipient for same-day delivery. The florist, who receives the order, is given a picture of the gourmet fruit basket that was sold online and told how much they are going to receive for preparing and delivering the gift. The florist is therefore incented to prepare your gourmet gift basket as cheaply as possible. The preparation of the fruit basket usually includes a trip to the grocery store and selecting from the available grocery store quality fruit, the smallest and lowest quality fruit available. The extra items, like the basket, candies, wines, and cheeses, are also picked out by the florist. Unless you must have your gift delivered on the same day you should avoid this delivery method because the items in the gift will never match the picture you originally based your purchasing decision upon.
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